Growth Marketer

The company

the company's is a group of passionate and curious individuals who have this healthy obsession with building the world’s finest products and helping entrepreneurs around the globe to grow profitable and successful businesses.

The mantra they live by: Keep growing!

Want to step inside this company’s world?

Their most famous product, lemlist, changed the way people do outreach. Cold Email and LinkedIn Masterclasses have generated millions of dollars for B2B businesses, startups, and agencies worldwide. There’s also lempod, the tool that they sold in 2020, which helped thousands of people grow their LinkedIn profiles. And recently, the company acquired Taplio and Tweet Hunter

Target is more Solopreneurs or Solofounders, expanding into large SMBs. Users are founders, small sales teams, SDRs, Recruiters.

Their marketing is community-driven, they produce a lot of content to help their community use their tools to the best effect. Aiming at 35M€ ARR by the end of 2023.

Growth team’s approach is to

• create SaaS tools that will serve as user acquisition magnet,
• run efficient digital ads through the funnel (top mid bottom)
• create a book (with star contributors) to help entrepreneurs find product-market fit They use a growth loop approach, leveraging new clients to get even more.

Currently the company employs 55 people, growing fast. Growth team is 3 people : head of growth, acquisition manager, one growth marketer. Goal is to add up to 6 growth marketers. The Growth department interacts with all departments in the company.

Job Description

They are looking for multiple (2-6) Growth Marketers passionate about building and scaling amazing software tools and resources.

As Growth Marketer, you are responsible for specific projects that will lead to their SaaS products growth as well as the other assets in their eco-system. Expect to work on different projects and to move from one to another.

The Growth department is not focused on doing lead generation or cold outreach for the Sales team. They are focused on connecting the Product and the Marketing growth.

They are looking for people that will match their mindset and ambitions.

Responsabilities

• Identify growth opportunities
• Create and test irresistible offers for their SaaS and other products
• Create and test growth loops
• Create and test small SaaS products
• Coordinate communications between the Growth, Product, Design and Marketing teams.
• Work closely with other Growth members to scale the impact
• Expect to work and grow your personal brand on social media

The Package

• 💰 43K€ - 55K€ + bonuses up to 12K€ based on company performance, and equity
• ⛺️ ideally based in Paris with ability to work from home 2 days a week, however full remote is possible (ability to come to the office when needed)
• 🏝 Vacations: 25 days per year
• 📈 Profit sharing: When thee company wins, all team members share the profits
• 💻 Gear: Get a laptop + tools and equipment you need for your job
• ✈️ Team building: They all meet once per year at really cool places around the world

Wanted Profiles

Preferred experience

• You are very curious and want to learn more and build your experience in growth and low-code. Mindset is key and can be valued as much as experience.
• You have 1-3 years of professional experience in Growth, Product or Marketing domain, ideally in B2B SaaS.
• Your written english is close to bilingual or native proficiency.
• You have skills in one or both of these areas:
  • Low-code product building : Executing full funnels (offer + landing page + email + automation, etc.) using low-code tools. EG build a tool that writes emails using AI.
    • Definitely a plus if you know parts of their tools: Customer.io, lemlist, Webflow, Figma, n8n, Airtable.
    • Also a plus if you’ve already been in a position to brief tech teams as a product owner.
    • UX/UI, copywriting (in English) experience is a plus.
  • Growth Marketing
    • Identifying opportunities for growth loop creations eg put on a website some email templates that users want to try so they get lemlist subscriptions, some of them make interesting adaptations to the templates, they are offered to put their templates online, which brings even more users to the site through SEO.
    • Designing & promoting growth tests for new offers eg: new subscription plan for Lemlist:
      • What features, pricing, how is it implemented
      • How to launch it to get word of mouth
• This doesn’t mean you’ll be working on your own, actually it’s the opposite. These will require a lot of teamwork and collaboration with product, design, tech, marketing, content, and support teams. The Head of Growth will of course be there to mentor you and make sure you find all the necessary support.

Mindset

• You’re both rigorous and creative, you like having ideas, seeing them through, and measuring their impact. You have a “get stuff done” approach.
• You like to build relationships
• You have high ambitions and are hungry to learn.
• You are a master of execution: you execute fast and well.
• You are not afraid of working on new things and taking risks.
• You’re a great communicator, and your completely bilingual (in English). You’ll communicate with French people and international people.

Why join:

• Opportunity to build big in a small team
• To create, learn and do many different things, develop extremely valuable skills
• To build your personal brand & develop your network
• To take more responsibility over time in a highly interesting environment